Perhaps the biggest misconception that is shared among marketers who consider themselves "non-techy" is the opinion that there is only one right way and a zillion wrong ways to market through social media. In reality, there are countless ways to establish a successful marketing presence with social platforms, but there are also countless-plus-one ways to [...]
Social Media has been growing exponentially throughout the last couple years and it isn't slowing down in 2014. There are 5 huge social media networks right now including Facebook, Twitter, Linkedin, Pinterst, and Google+. These are all huge and each one is growing in a competition that isn't zero sum; as one network grows, another [...]
At the end of last year, Dustin W. Stout created a great infographic that summed up the top social media networks and how they stack up against each other. The basic breakdown is this: (listed in descending order of number of users) Boring List Facebook is 9 years old and has 1.2 billion users Google+ [...]
So you have a business page on Facebook and you've been tracking your engagement for the last year or so to analyze which types of content work best for your page, when's the best time to post on your page, and how to write the best copy for engagement and virality. But lately you've noticed [...]
When you boost a post on Facebook, it goes to...Facebook.com When you boost a post on Google+, it goes to...over 2 million sites on the Google Display Network! If you didn't think Google+ was a #gamechanger yet, then this should convince you that it surely is! For the first time ever, you can pay to [...]
On a great Google+ Hangout on Air, a cast of some of biggest Google+ and Pinterest influencers came together to discuss how men in business and men in general could (and probably should) be using Pinterest to further not only their professional lives, but also their personal. The Google+ HOA is 37 minutes long, but [...]
Google Plus For Business. Make sure and download the free guide below. Or: Google Plus, not just for Google employees anymore ;-). While the graphic on the right may be funny, and somewhat true, it's certainly not true anymore in regards to Google+. Nope, Google Plus for business... it's legit. Here's some facts for you: [...]