Just wanted to quickly throw some things out there about these two large social networks. 3 things that you may not have known about them. 2 about Twitter, 1 about Facebook Recently Twitter changed it's cover photo - again! It looks now almost exactly like a Facebook profile. But despite what a lot of people [...]
Perhaps the biggest misconception that is shared among marketers who consider themselves "non-techy" is the opinion that there is only one right way and a zillion wrong ways to market through social media. In reality, there are countless ways to establish a successful marketing presence with social platforms, but there are also countless-plus-one ways to [...]
Social Media has been growing exponentially throughout the last couple years and it isn't slowing down in 2014. There are 5 huge social media networks right now including Facebook, Twitter, Linkedin, Pinterst, and Google+. These are all huge and each one is growing in a competition that isn't zero sum; as one network grows, another [...]
If you've ever felt overwhelmed by trying to make a powerful social media presence for your business, you're not alone! Truth is, creating content for each of your social media platforms is daunting. Wouldn't it be cool if there was a social marketing easy button? Maybe there really is an "easy button" for social marketing, [...]
So you have a business page on Facebook and you've been tracking your engagement for the last year or so to analyze which types of content work best for your page, when's the best time to post on your page, and how to write the best copy for engagement and virality. But lately you've noticed [...]
When you boost a post on Facebook, it goes to...Facebook.com When you boost a post on Google+, it goes to...over 2 million sites on the Google Display Network! If you didn't think Google+ was a #gamechanger yet, then this should convince you that it surely is! For the first time ever, you can pay to [...]
Follow these steps and you'll have people flocking to your Facebook page, AND you'll actually convert them to fans and keep them there! 8 Steps to Facebook Success from Escape the Matrix.
OK, topic one on the radio show: The fastest way to get your first 1,000 fans. Oh, and why do we want fans again? Because people who like our pages are HIGHLY likely to buy from us! And, even if you don't have much marketing talent or experience yet, trust me, it starts with getting [...]
You've seen the vast kingdom that is Facebook and you want to take control of the whole of it! That's a good idea, but let's take a second look before you jump in with both feet and end up doing something silly that will later make you look like you have about as much Facebook [...]
The web.com small business forum took place this morning in Draper, UT, and as promised on our radio show I attended and took copious notes, and there's really some great nuggets in here! Thanks to Debbie Lechner (pictured), the web.com presenter, for doing an outstanding job, I picked up 4-5 really sweet nuggets from this [...]