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Conversion and Testing

Elements of a High Conversion Website (with case studies)

– Posted in: Conversion and Testing

Last year Google sent out an amazing e-mail, in which they revealed the collective conversion statistics of e-commerce sites, after reviewing hundreds of thousands of websites that use Google Analytics. Bottom line? The average e-commerce site converts at 1%. That's fascinating information. Marketers throw around numbers like crazy, "Check this offer, it converts at 40%!" [...]